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September 20, 2021
12:00 PM - 1:00 PM
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3-Part Series: Fine-Tuning Your Marketing Strategy to Come Back Stronger & More Focused: Part 1 of 3, Presesented by the SBDC

Monday, September 20, 2021

Fine-Tuning Your Marketing Strategy to Come Back Stronger and More Focused Post Pandemic– A Three-Part Series.  As we move into a post-pandemic economy, many businesses have both successfully pivoted as well as continue to work hard at recovering from the pandemic by implementing new digital marketing strategies, launching e-commerce sites, conducting virtual meetings and events, and attending networking and conference sessions via teleconferencing or by video.  During this three-part webinar series, we will build on these strategies and discuss how businesses are balancing digital marketing with traditional promotional and advertising tactics; answer the question – “Is your business ready to come online?” and outline the 10 “must-have” digital marketing tools and platforms business should consider for building brand awareness, driving sales and providing stellar customer services post-pandemic and beyond.

Part I:  Resetting Your Marketing Strategy for 2022  -- Balancing Digital Marketing with Traditional Advertising.  This powerful webinar will discuss the importance of redefining your marketing goals, updating objectives, and outlining priorities so you are prepared and ready for a successful 2022.  Over the hour, we will explore how to balance the digital strategies you may have implemented over the last year and a half with those tactics focused on promoting your products and services through traditional channels and discuss the importance of aligning your marketing plan to reach both your existing customers as well as fostering new audiences using all of the tools in your marketing toolbox.

September 20th 12:00 -1:00PM
 September 22nd 12:00-1:00PM
 September 24th 12:00-1:00PM