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Join us for the intermediate class to learn how to develop an integrated campaign. In this class, you’ll learn... Branding & Marketing - how to develop and produce a marketing communication piece that aligns with your brand and positioning. You will craft a Creative Brief and develop marketing collateral. Video - how to make your Reels in Instagram eye-catching and fun. You will create the visual that shows your brand personality, attracts your target audience, and encourages ongoing relationships with your customers and soon-to-be patrons. Social Media - intermediate social media strategies to promote a special offer or event. First, we’ll analyze a successful campaign and then you’ll create a promotional campaign for your own business. Clients must have attended Marketing for Food Businesses-101 prior to registering for 201.
101 Registration: https://norcalsbdc.zoom.us/meeting/register/tJMpcemuqTgqEtbR6-JICyzwchCxpBhPys4o
Oct 19, 2021, 05:00 PM
Oct 26, 2021, 05:00 PM
Nov 2, 2021, 05:00 PM
Nov 9, 2021, 05:00 PM