The Capital Projects Advisory Committee (CAP Committee) is soliciting applications for projects that implement Tourism Master Plan (TMP) priorities and benefit communities located in eastern Placer County for the award of Placer County Transient Occupancy Tax (TOT) funds.
The TMP was approved by the Placer County Board of Supervisors in 2015 and provides a road map for TOT investment in eastern Placer County. The TMP identifies several focus areas to support the economy of eastern Placer County and positions the region to achieve the vision of the plan through the Tier 1 and Tier 2 priorities1.
Grant Priorities
The Tourism Master Plan Grants Program focuses on capital projects identified in three focus areas of the TMP including Visitor Activities and Facilities, Transportation and Visitor Information2. Example projects include:
The CAP Committee reviews grant applications and recommends projects through the County Executive Office to the Placer County Board of Supervisors. The CAP Committee, co-convened by Placer County and the North Lake Tahoe Resort Association, includes representatives of resorts, small business, residents, and visitors.
Eligibility Information
In order to be considered for funding, applicants must submit a complete proposal. The deadline for project proposals is Friday, October 14, 2022 by noon. All information requested in this solicitation is mandatory unless otherwise indicated. Failure to submit any required attachments or complete all required application components will make the proposal incomplete. Incomplete proposals will not be submitted to the CAP Committee to be scored or considered for funding. The proposals must include the following:
FY 2022-23 Grant Cycle Timeline
Please note this schedule is tentative.
*Note - Projects approved for this grant cycle will not receive funding until after Placer County Board of Supervisors approval and execution of a grant agreement between Placer County and grantee.
Grant Requirements
Indirect Cost
Applicants must provide a breakdown and justification for indirect cost charges using the budget worksheet and description on Pages 9 and 10. Indirect costs represent the expenses of doing business that are not readily identified with the project function or activity but are necessary for the general operation of the organization to conduct activities it performs.
Land Tenure Requirements
Applicants proposing projects on land owned by other entities must demonstrate support from the landowner. This may be achieved in a letter from the landowner. Planning proposals may be exempt if several sites are under consideration.
Letters of Support
All projects must include a letter(s) of support from businesses, nonprofits, government agencies and other community groups. A template is included on Page 12.
Match Requirements
This program requires a minimum 10 percent match of the total grant funds requested. Match requirement may be reduced for project planning, design and/or environmental review proposals. Matching funds must be used to support the proposed project and be spent during the grant term. The project match can include in-kind contributions of up to 15 percent of the total match including donated goods, facilities and volunteer services. Please see the In-Kind Contribution Form on Page 13. If the project is chosen for funding, match commitment letters from the contributing entities will be required prior to execution of the grant agreement.
The match is calculated as a percentage of the total grant funds requested, not of the total project budget.
Project Evaluation
Each proposal will be ranked per the Grant Ranking Sheet included on Page 18. Please review prior to completing the grant application.
Project Proposal
For questions regarding the application process, please contact Lindsay Romack at [email protected].
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1 Review Chapter 5 in the TMP for more information on Tier 1 and Tier 2 Priorities.
2 Review Chapter 5 in the TMP for more information on the focus areas.
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